Posts

Showing posts from 2018

How Digital Signage is Empowering Public Libraries to Succeed in Citywide Audience Engagement

Image
Education Digital Sigange at Taichung Public Library - Wuqi Branch, Taiwan Taichung Public Library, TaiwanBackground To promote a reading culture, Taichung Public Library has integrated forty-three branches since the municipal merge of the Taichung City and County in 2016. The resources covering through each regional library not only encourage friendly reading environments, but also create satisfying experiences for all visitors. 
Taichung Public Library has four main goals, which includes promoting citizens’ reading habits, enriching library collections, renovating interior spaces, and constructing new buildings. By adding digital signage into a diverse learning environment, CAYIN’s players and content management software solution played important roles in the collaboration.
On the top of the information retrieval area, digital signage becomes an efficient communication platform. Fengyuan Branch, Taiwan
CAYIN's Solution After evaluating several popular options on the market, the li…

CAYIN @ InfoComm China 2018

Image
Together We Build an Excelsior Teaching Environment @ InfoComm China, Chengdu!


CAYIN Technology combined educational application and demonstrate SMP-2100 with xPost system in this exhibition. 
Digital bulletin board, interactive multimedia, and in-time media can all be applied in conferences, sport games, and ceremonies within campus, reaching to excelsior teaching environment.
See what else digital signage can reach­čść

Persada Convention Centre, Malaysia

Image
Convention Center Digital Sigange at Persada Convention Centre, Malaysia
Malaysia's convention centre, located at Southern part of peninsula Malaysia: The Persada Johor was opened on Nov 2006. It consists of 3 convention halls that can take a sitting of 3,000 pax, Exhibition halls, Function rooms and Auditorium.

The convention centre consists of the following state of the art systems and facilities such as:

Wireless Broadband HotspotsVOIP SolutionsA/V SolutionsWeb Casting Facilities

Convention Center Digital Sigange at Persada Convention Centre, Malaysia
Diversified Technology introduces CAYIN's media player, for its function room because of its flexibility and total cost of ownership. It uses 12 SMP players and central management system as to set events ahead of time.

As functions and events take place daily, the digital signage solutions also offers to save time. Any updates or changes of schedule can be done by central or remote administration, therefore, there is no need to …

CAYIN Digital Signage Makes a Great First Impression to Thailand Visitors!

Image
Suvarnabhumi Airport, Thailand Transportation Digital Sigange at Suvarnabhumi Airport, Thailand
CAYIN’s digital signage players empower twenty-three LCD screens in Suvarnabhumi Airport, the biggest international airport in Thailand. The digital signage network has become one of the most influential channels to convey official announcements and commercial advertisements to visitors in Thailand.
Suvarnabhumi Airport
Bangkok's new Suvarnabhumi Airport, about 25 km from the east of Bangkok, is an important business and logistic hub in the South-East Asia. The name, Suvarnabhumi, was conferred by King Bhumipol Adulyadej and means “The Golden Land” in Thai. Opened in September 2006, the airport replaces the overloaded Don Muang airport and can accommodate 45 million domestic and international passengers per year. With a size of 563,000sqm, Suvarnabhumi's passenger terminal ranks the second largest single terminal building in the world. The airport is an important gateway to Asia and dev…

Digital Signage Rises High in High-Rises

Image
Arraya Tower II, Kuwait
BackgroundA lot of work goes into making things look simple and smooth, and putting digital signage in the elevators of a 60-story skyscraper sure requires a huge effort. Partnering up with a local integrator, CAYIN deployed a customized digital signage solution to suit the corporate needs for Arraya Tower II, the 2nd highest office building in Kuwait, and the 4th-tallest building completed in 2009 world-wide.
Solution In order to provide tenants with the most updated information on the stock market through satellite TV, the project had a great challenge of setting up wireless connections to each of the 14 elevators. By pairing up digital signage players with Wi-Fi receivers, the integrator was able to transmit broadcasting signals from a content management server to all the units. Wi-Fi transmitters are installed in the elevator pits then connected to the server through an internet hub.

The video streaming comes from a satellite dish and is distributed to all …

Sharing the Word of God and Spiritual Messages Thru Digital Signage Boards

Image
Taiwanese Church Spreads the Word of God with Digital Signage System

BackgroundBread of Life Christian Church in Shilin was founded in 1995. After a decade of endeavor, the church has grown from 100 members to nearly 5000. Every year, about 500 people are baptized, and nearly 2,000 people are engaged in all kinds of volunteer activities every week. In 2012, the church moved to a new building and utilized the latest audio visual technology to create a contemporary environment. Broadcast Real-time Sermons and ActivitiesTo provide a better environment for the growing members, the church moved to a new building which accommodates around 1000 people for all kinds of activities, such as Sunday worship services, weddings, funerals, training camps, and all other church activities. As the fellowship hall became larger, it created a disadvantage: not all of the congregation can see the pulpit. To get all of the members involved, the church installed a total of 16 displays throughout the fellowsh…

Get a Say in Deciding When Your Digital Signage Updates

Image
Get a Say in Deciding When Your Digital Signage Updates


How hard is it to NOT update your operating system? Very difficult these days according to millions of frustrated Windows 10 users around the world.
Unexpected updates can disrupt your digital signage as they take over the display and could take up hours at times. The last thing you want to have in the middle of Time Square is a count-down window warning a reboot in 38 seconds. Choosing the right software with the right operating system and version is crucial to building a successful digital signage platform.
A suitable solution should allow users to decide which updates they want and when to apply them at user discretion. For example, CAYIN’s SMP-NEO2 Digital Signage Players let you choose between necessary and value-added updates, and the process normally lasts no more than 10 minutes, which includes rebooting the device. The system is built on Linux OS, providing a more stable environment for long-term 24/7 displays.
Are you tra…

Eat with your eyes: Elevating the fast food experience

Image
Eat with your eyes: Elevating the fast food experienceMcDonald's, Philippines BackgroundFor the past decade, food and beverage industry has been implementing electronic menu boards to better allocate labor resource and engage customers. Bigger chains also adapted Digital Signage to raise brand awareness, and maintain constant modifications to a variety of selections that meet the market needs. McDonald's is no different, being one of the world’s leading fast food giants.


McDonald's, the largest burger franchise, has more than 36,600 branches in 119 countries, nearing 500 just in the Philippines. With extensive selections, customers spend considerable time on the vibrant and colorful menu boards in the restaurants, making it the most important part of communication. McDonald's Philippines decided to implement digital signage e-menus in 2 of its most high-traffic branches in 2016. As of April 2018, more than 26 units of SMP-NEO players have been installed across the brand…

Intriguing Ways to Turn Noise into News with Digital Signage (VIDEO)

Image
Intriguing Ways to Turn Noise into News with Digital Signage
Walking down the streets, one might find the surroundings with serious information overload. Sure when everything was motionless and still, the first store to put up a screen and run digital signage was the new kid on the block. But now that everyone is doing it, that guy has to put on the thinking cap and get outside the box.

By combining old technologies with new visuals, focal points are created, and thus the audiences will eliminate excessive noise, and focus on the contents.

We have put together a list of applications that are compatible with SMP-NEO digital signage players. Here are some of the worth-mentioning categories:

Sensor integration Adding sensors to a digital signage solution certainly brings more attention to the content. With sensors, it is easy to add a creative aspect to help engage customers with the brand. Whether if it’s interactive digital signage or information centers with live data, by adding senso…

Innisfree Brings a Whole New In-Store Experience with Digital Technology

Image
innisfree, Taiwan
The South Korean Famous Cosmetics Brand: Innisfree Innisfree is a natural cosmetics brand that has more than 900 stores in Korea. The brand derived its name from “innis” (island) and “free” and presents the symbol of finding the purest natural ingredients and pursuing an eco-friendly green life. Dedicated to sharing the benefits of natural energies from Jeju, the brand’s core value is all about the clear, fresh air; the soft, warm sunlight; the fertile, healthy soil; and the pollution-free pure water in this pristine island. Since its establishments in 2000, Innisfree has been growing more than 30% annually in the Asian region. In April 2014, to value the potential of Taiwan market, Innisfree opened its first retail store in the central business district right across from the Taipei Main Station. Shortly, the brand receives an enthusiastic response from the community without a hitch.


The Digital Green Concept Store Located in Downtown In May 2014, Innisfree officiall…

Every Watt Counts: Choosing an Energy Saving Digital Signage Player

Image
Every Watt Counts: Choosing an Energy Saving Digital Signage Player
Save the Polar bears by dumping out that old PC running your signage
Okay, so we may have over exaggerated a bit here, but you will save a significant amount of power if your shop or business has a few screens up during businesses hours. Many users are still trapped in the PC+software solutions when it comes to digital signage. By switching out that energy leeching monster that drains 200-300 watts, you don’t just save money on the electricity bill, but the environment as well.

What is the difference? Is it worth it to make the switch? Depending on the type of digital signage you need, there will be some variations to how much you can save. However, even for the lightest users, say 1 or 2 displays, you should be able to lower your energy consumption by at least 50kWh a month if you are open for 12 hours a day. This may not seem like much, but it could quickly add up if you have more than a few screens. Plus, if we each …

CCU Pushes Smart Campus with Digital Signage Network

Image
Chinese Culture University, Taiwan

Background Since 2005, CAYIN Technology's SMP players have been installed in one of the most revolutionary Taiwanese universities in Taipei: the Chinese Culture University (CCU). The university consists of four campuses separately located from one another.

Over the course of 14 years, CCU has chosen to update its campuses with generations of CAYIN’s digital signage players (over 200 units across the years), making it one of the largest networks in the education arena.
In July 2005, CCU decided to construct a new campus media platform for four missions:
1. Replacing the old-fashioned bulletin boards and posters which require high cost of regular maintenance, operation, and lack of efficiency. 2. Distribution of live and pre-edited multimedia information to groups of displays across campuses. 3. Differentiating the image of the university in an extremely competitive Taiwanese education market. 4. Offering students, teachers, school staff and visitors an e…

Send the Right Message at the Right Time: Scheduling Matters

Image
Send the Right Message at the Right Time: Scheduling Matters
Some may see digital advertisements or promotions as money down the drain. Well, not quite when you are sending the right message at the right time. Whether it’s a fixed screen on the front of a building, or a simple digital signage kiosk by the storefront, the message delivered should be relatable. Let’s tackle it from two different perspectives: are you an advertising agency who rents or owns a display, or a store owner who’s thinking about setting up digital signage in store to boost sales? This article will help you determine if adding a screen into the mix will be a plus for you.

Don’t just throw the message out there Digital Signage has been around for more than a decade, and no matter how fancy or complicated the applications have become, the goal never deviated from connecting customers (internal or external) to your brand. Thus, choosing the best time and place to show the most relatable information is crucial.

Say …

DIGITAL SIGNAGE SECURITY

Image
6 Ways to Keep Invaders at Arm’s Length
Earlier in May 2017, a major digital signage network security breach happened at Washington D.C.’s busiest transportation hub. Adult-oriented footage was displayed on the lobby kiosk of Union Station. As the video circulated on social media, the often overlooked digital signage security was finally brought to light by news headlines.

So, how to ensure the safety of your digital signage network? Here are 6 tips our experts here at CAYIN suggest:1. Choose a system that’s built on a secured OS For example, Linux is often adopted for uses requiring high level security and stability, such as industrial equipments, aerospace and military defense software engineering. It is less likely to be targeted and mass attacked compared to other operating systems.
2. Choose professional digital signage system over consumer products Select systems that are specifically designed for the use of digital signage. Make sure that consumer functions and unused system se…